@article{article, title = {{Viral marketing: influencer marketing pivots in tourism 鈥� a case study of meme influencer instigated travel interest surge}},
publisher = {{Informa UK Limited}},
url = {{http://dx.doi.org/10.1080/13683500.2021.1910214 }},
year = {{2021}},
month = {{4}},
author = {{Zhang T and Huang X}},
doi = {{10.1080/13683500.2021.1910214}},
volume = {{25}},
journal = {{Current Issues in Tourism}},
issue = {{4}},
pages = {{508-515}},
note = {{Accessed on 2025/07/14}}}